Description
Course Description
If you are someone who has a blog, website or E-Commerce store you may understand how difficult it can be to get people to discover you naturally online.
Learning to do Keyword Research will give you an instant head start and advantage of increasing your chances to appear on the all-important first page of search engine results.
Keyword Mastery shows you exactly how to use keywords to boost the SEO potency of your content and improve how search engines view your articles.
Watch a live case study in action as we go step-by-step through the process of Keyword Research.
What Keyword Mastery will teach you:
- What keywords are and why they are important
- How Keywords can help you reach the first page of Google
- The reasons why doing Keyword Research can increase organic traffic
- How to use fantastic tools to carry out Keyword Research
- Tips and tricks for using Keywords in your content to boost your rankings
Contents and Overview
The course will guide you through the full process of Keyword Research, aimed at beginners and full of important and useful information.
Starting with an overview of what Keywords are and the purpose they play in the online world, you will quickly grasp the importance of using Keyword Research and begin to understand how people are using it to gain an almost unfair advantage.
You will then be taken step-by-step through the full process of Keyword Research.
Armed with your newly acquired knowledge, I will show you how to use two extremely powerful tools that will give you lists of viable keywords you can use to rank higher in search engines.
Throughout the case study, you will discover expert tips to ensure you carry out effective research, whilst learning how to avoid obstacles other website and blog owners often get tripped up by.
Once you have learned how to use the two pieces of software, I will teach you how to use your keywords to maximum effect.
The end result is a wider knowledge of how people use Keywords to reach the front page of search engine results, and all the information required to join them!
What are the requirements?
- An interest in increasing organic traffic to your blog or website
- A basic knowledge of writing blog posts or articles online
- The ability to follow instructions and take action
What am I going to get from this course?
- A beginner-friendly introduction to the role of Keywords online
- Complete explanation of what Keywords are, their use and importance
- The various types of keywords and their different meanings
- A full case study taking you through the process of Keyword Research
- Learn to use 2 extremely useful tools for completing Keyword Research
- Be able to identify Keywords to avoid
- Ways to know which Keywords will suit your needs the best
- 5 Tricks for making the most of your Keywords
- Best Practices for Keyword usage
- Things you should never do with Keywords
- Further learning and ways to continue building your knowledge
Who is the target audience?
- People interested in getting more organic traffic
- Anyone wanting to learn about SEO
- Blog and website owners and E-Commerce Store owners wanting to increase visibility
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