Foundations of Business Strategy


Foundations of Business Strategy introduces strategic analysis frameworks and their underlying theory.

  • Lectures         15
  • Video              7 Hours
  • Skill level      All level

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Foundations of Business Strategy

Course Description

A Faculty Project Course – Best Professors Teaching the World

Strategic analysis is critical for analyzing the competitive context in which an organization operates and for making reasoned and reasonable recommendations for how that organization should position itself and what actions it should take to maximize value creation. In this course, we will explore the underlying theory and frameworks that provide the foundations of a successful business strategy. Managers, entrepreneurs, social entrepreneurs, analysts, and consultants all may find value in mastering these fundamentals.

What am I going to get from this course?

  • Over 15 lectures and 7 hours of content!


Section 1: Introduction to Strategic Analysis
Introduction to Strategic Analysis
Lecture Slides
19 slides
Section 2: Understanding Competitive Markets
Understanding Competitive Markets
Lecture Slides
27 slides
Section 3: Analyzing Industry Structure
Analyzing Industry Structure
Lecture Slides
44 slides
Section 4: Analyzing Firm Capabilities
Analyzing Firm Capabilities
Lecture Slides
26 slides
Section 5: Analyzing Competitive Dynamics
Analyzing Competitive Dynamics
Lecture Slides
27 slides
Section 6: Determining Competitive Positioning
Determining Competitive Positioning
Lecture Slides
24 slides
Section 7: Determining Firm Scope
Determining Firm Scope
Lecture Slides
21 slides
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